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Saturday, January 25, 2025

Archive for the 'Search Engine Marketing' Category

The SEO fundamental EVERYONE gets wrong [Video]

Ahrefs has published a new video ‘The SEO fundamental EVERYONE gets wrong’. In this video, you’ll learn one of the most important SEO fundamentals that most SEOs get wrong that can help you rank #1 in Google. https://www.youtube.com/watch?v=WLVMVCwWJxk Ahrefs  [...]

SEO Step-by-Step Tutorial from HubSpot

SEO (Search Engine Optimization) is crucial for enhancing online visibility, driving organic traffic, and improving website rankings on search engine results pages (SERPs). It helps businesses attract relevant audiences, increase brand credibility, and ultimately, boost conversions and revenue. In today’s competitive digital landscape, effective SEO strategies are indispensable for long-term online success. HubSpot contributor Mike Volpe has published an SEO step-by-step tutorial featuring eight basics for beginners to master. He says, “Learning SEO on your own is possible, but it’ll... [...]

SEJ Lists Seven Most Popular Search Engines

Search Engine Journal contributor Dave Davies has published an article featuring the seven most popular search engines in the world. He says, “This well-rounded approach ensures readers gain a thorough understanding of the current state of search engines and how to leverage their potential in the ever-evolving world of digital marketing. 1. Google With over 81.74% of the search market share, one hardly needs to introduce readers to Google. However, it clearly needs to head up any list of search engines. Google’s parent company, Alphabet, is now worth about $1.764 trillion as of this... [...]

Local Strategies: How Better Online Reputation Drives Revenue [Podcast]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Local Strategies: How Better Online Reputation Drives Revenue’ featuring Raj Nijjer. Loren Baker says, “Join us as we look at how your online reputation and local marketing strategies can drive revenue for your business, while avoiding pitfalls along the way. With guest Raj Nijjer of Edge, we’ll dive into the revenue impacts that your online reputation can have, and why this reputation building should be crucial in your planning. Join your host Loren Baker, as he and Raj discuss... [...]

How We Built A Strong $10 Million Agency: A Proven Framework, February 14 [Webinar]

Building a successful agency can be a daunting task in today’s ever-evolving space.  Search Engine Journal is hosting a webinar ‘How We Built A Strong $10 Million Agency: A Proven Framework’ on Wednesday, February 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us for this informative webinar, as link building expert Jon Ball will reveal the closely guarded secrets that have propelled Page One Power to become a highly successful $10 million agency. We’ll show you: The foundational principles on which to build your business to succeed. The importance... [...]

How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days, February 28 [Webinar]

Digital PR for SEO has quickly become an alternative to traditional link building. However, earning links from the press can be a challenge creatively. Search Engine Journal is hosting a webinar ‘How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days’ on Wednesday, February 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us as we explore how to scale the very time-consuming and complicated process of earning links from digital PR, with proven case studies showing how you can earn hundreds of links in 30 days. You’ll learn: The process and tools... [...]

SEOs: Do this to make Google’s algorithm love you [Video]

Ahrefs has published a new video ‘SEOs: Do this to make Google’s algorithm love you’. In this video, you’ll learn how to make the Google algorithm love your website. https://www.youtube.com/watch?v=ngekIXiFN3s Ahrefs  [...]

3 Unexpected Examples of Technical SEO Issues [Video]

Technical SEO is the process of improving a website’s architecture and backend elements to improve its visibility and performance on search engines. MOZ has published the latest episode of the Whiteboard Friday video ‘3 Unexpected Examples of Technical SEO Issues’ featuring Kristina Azarenko. The MOZ team says, “In this Whiteboard Friday, learn how to find technical SEO issues, how to define issues, as well as how to resolve them.” MOZ  [...]

Secrets of a 10 Million Dollar SEO Success Story, February 13 [Webinar]

Digital Marketing Depot is hosting a webinar ‘Secrets of a 10 Million Dollar SEO Success Story’ on Tuesday, February 13, 2023, at 1.00 pm EDT. The DMD team says, “In this webinar, set aside the complexities of SEO and link building as experts reveal the secrets that catapulted Page One Power into a $10 million SEO business. This session is not just for SEO specialists but anyone seeking to unlock the secrets to substantial business growth in the dynamic SEO space. In a practical guide for those aspiring to elevate their business, speakers will share real-world stories, pitfalls,... [...]

Ranking Factors [Semrush Study]

Google considers hundreds of factors when determining how to rank search engine results. Semrush has published a short report based on its study about the ranking factors. The Semrush team says, “How does Google rank content? We know that measuring the relevance of individual ranking factors and the potential impact of a single factor is difficult, if not impossible. Over the years, Google has become more transparent in sharing information and guidance with webmasters and SEOs. We don’t have access to the same data as Google, which is able to track user engagement on the SERPs. Nor do we... [...]


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