Yoast contributor Marieke van de Rakt has shared an eight-step plan to help you an SEO campaign for higher rankings. She says, “A new year asks for a new and improved content SEO strategy! Are you also pumped and full of plans to improve your SEO strategy and start a brand new SEO campaign? In this post, I’ll tell you just how to set up a content SEO campaign and quickly improve your chances to outrank your competition in the search engines! Step 1: Assess your current (technical) SEO fitness In order to improve the SEO of your website, you need to make sure that your site is in good shape.... [...]
Archive for the 'SEO Tips' Category
Ahrefs’ Joshua Hardwick has published a new guide called ‘On-Page SEO: Complete Beginner’s Guide’. It covers the following: On-page SEO basics How to create SEO content How to optimize your content . Advanced on-page optimizations On-page SEO tools. Hardwick says, “Most people think there’s nothing more to on-page SEO than sprinkling a few keywords here and there. That’s false. Although keyword placement still matters, it’s much less important than it used to be. While on-page optimization is less straightforward than it once was, it’s still arguably the easiest... [...]
Search Engine Journal has published a new podcast episode ‘Microsoft Bing SEO & Bing Webmaster Tools’ featuring Fabrice Canel. Brent Csutoras says, “Bing Webmaster Tools may be one of the most overlooked items in an SEO’s toolbox. Not only can you submit your site via Bing to Bing, Yahoo and DuckDuckGo, but you can also use BWT’s internet toolsets to get a better understanding of how Bing crawls and views your site, and an idea on ways to optimize for overall SEO performance”. Microsoft Bing SEO & Bing Webmaster Tools with Fabrice Canel Search Engine Journal [...]
Ahrefs has published another video as a part of an SEO lesson sharing titled ‘On-Page SEO Pt 2: How to Optimize a Page for a Keyword’. The Ahrefs team says, “You’ve already learnt the 3 Cs’ of search intent. But what do you need to write about in order to satisfy searchers? The answer is to learn from your competitors’ pages. In lesson 2.2 of our SEO basics course, you’ll learn how to optimize a page for a keyword”. [...]
Neil Patel has published a new video titled ‘Is SEO Really Working For You?’ to help marketers and webmasters learn how they can make the most from their SEO efforts. He says, “You spent all this time doing SEO, but how do you know if it’s really working out? Today I’m going to break down if SEO is working for you”. Neil Patel’s Blog [...]
On-page SEO is the practice of optimizing web pages to rank higher in search engines. And it revolves heavily around optimizing pages for search intent. Ahrefs has published a video titled ‘What is On-Page SEO’ to explain what is on-page SEO. The Ahrefs team says, “On-page optimizations also involve creating and optimizing HTML tags like titles and meta descriptions. If you’ve been exposed to the practice of on-page SEO, then it’s quite likely that you’ve heard conflicting advice. So, in this video, you’ll learn some common advice on on-page SEO best practices that are... [...]
SEO is the backbone of any business today. With the right SEO strategy, you can continue to grow your customer base resulting in business expansion. MOZ has published an article highlighting fivr technical SEO trends to watch in 2021. says, “It’s no secret that SEO relies heavily on technical components to drive site rankability, and with so many emerging technologies, new tools, and metrics (*cough* Core Web Vitals *cough*), you might be wondering whether these constant updates will affect your more technical work. To find out more about the state of technical SEO in 2021, we asked seven... [...]
Kevin Indig has published a new podcast episode ‘SEO Testing 101’ with Will Critchlow. Will Critchlow, founder and CEO of Searchpilot and organizer of Search Love, talks about the ins and outs of SEO testing. We also cover how SEO changed over the last 15 years and how curiosity is the key to last a long time in the game. Timestamps 0:00 Introduction 0:50 How Search Pilot was born 3:13 The basics steps of SEO experiments 6:18 How to pick the right sample size and understand statistical significance 9:04 The limitations of SEO testing 13:21 How Searchpilot creates such great case studies 20:53... [...]
JavaScript SEO is the discipline of technical SEO that’s focused on optimizing websites built with JavaScript for visibility by search engines. MOZ has published ‘The Definitive Guide to JavaScript SEO (2021 Edition)’. Pierce Brelinsky says, “JavaScript can affect the following on-page elements and ranking factors that are important for SEO: Rendered content Links Lazy-loaded images Page load times Meta data What are JavaScript-powered websites? When we talk about sites that are built on JavaScript, we’re not referring to simply adding a layer of JS interactivity to HTML... [...]
The quality of your content is the key that helps you to grow your website. It enables you to improve your SEO rankings and get more customers. Yoast contributor Marieke van de Rakt has shared seven tips to help you improve your website’s content fitness for better SEO results. She says, “The way you structure your website, the way you link from pages to other pages is really important. It’s like a guide that helps Google figure out what the most important content on your website is and how pages are related to each other. 1. Improve the internal linking of your cornerstone articles Make... [...]