It is important to make your e-commerce business website user-friendly and search engine friendly. It should be optimized and its pages should be in the best position to rank. DeepCrawl contributor Daniel Cartland has shared 5 E-commerce SEO mistakes that are bloating your website. He says, “Correcting these 5 common issues will help search engines focus on the pages you want to be ranking. eCommerce SEO Mistake #1: Linking to canonical product pages Many eCommerce websites have product URLs that contain the category the product belongs to. This is a common and often default setting on... [...]

SEO is everyone’s requirement today. But at the same time, it is a challenging process. You need to keep it in sync with the search engine algorithms to get the best results. Inflow contributor Alex Juel has published an article describing the process of SEO and how much time could SEO take to deliver expected results. He says, “SEO works, but it takes time — and it’s important to know just how much before you start investing. In this blog, we’ll walk you through average timelines for SEO results, using case studies from our own work, as well as industry research. HOW LONG DOES... [...]

Google’s increased tendency to ignore your title tag and rewrite titles for the SERP is a major issue that SEOs are facing. Semrush is hosting a webinar ‘Is Google Rewriting Your Titles on the SERP? What You Should Know’ on Wednesday, November 4, 2021. The Semrush team says, “With decreased CTR at play, we’re here to keep you up-to-date on what’s happening, where it’s happening, and why it’s happening. Regain control over your SERP titles with Cindy Krum, Founder of Mobile Moxie and Mordy Oberstein, Head of Communications at Semrush Get insights on: Why Google decided... [...]

SEO is the backbone of any organization. A strong SEO strategy helps you drive desired results in terms of improved web traffic and revenue. HubSpot contributor Doug Bonderud has published an in-depth article sharing some useful tips on outsourcing your SEO correctly to the right agency. He says, “Designing an effective SEO strategy isn’t a simple task. Companies have to consider how search engines are evaluating content, what aspects of SEO offer the most impact, and where they could change their current content to better align with search engine expectations. This is especially critical... [...]

HubSpot has released the ‘Complete SEO Starter Pack’ to help you get your website and blog ranking in search. The HubSpot team says, “This 3-part kit includes the On-Page SEO Template with directions on how to use it, the Search Insights Report (SIR) Template to help you grow organic traffic step-by step, and an ebook that thoroughly reviews 21 of the most popular SEO myths. Get ready to take your SEO efforts to the next level!” This starter pack offers the following: How to Increase Your Traffic With SEO in 30 Days E-book 21 SEO Myths to Leave Behind in 2021 E-book HubSpot... [...]

SEO unique content refers to the concept of creating content that is aimed at driving search engine traffic. In a way, all the content that we create aims at this. Dan Rich has published an article defining SEO unique content. He says, “The definition of Unique SEO Content is an article or text that is original and not copied or duplicated anywhere else on the internet. Ensuring that content on your site is unique and original is vital if you want to get organic traffic. If you duplicate existing content then search engines will rank the original content instead of yours. How To Make Unique... [...]

SEO is the largest contributor of pageviews but is typically underinvested compared to paid programs. A big reason why marketers underinvest in SEO is that they don’t achieve consistent results. It doesn’t have to be that way. Search Engine Land is hosting a webinar ‘How to Achieve Consistent SEO Gains’ on Thursday, November 4, 2021. The SEL team says,  “Join iQuanti’s Wayne Cichanski VP, search and site experience, as he reveals common SEO mistakes and what it takes to achieve consistent organic growth. Key takeaways: Why SEO programs under-achieve and how to address... [...]

Your SEO campaigns must include content that resonates with your audience to generate the engagement and authority signals that Google is looking for. Semrush is hosting a webinar ‘Purpose-Driven Content and SEO: A Modern Strategy to Drive Organic Traffic and Conversions’ on Thursday, November 4, 2021. The Semrush team says, “Interested in generating specific ideas for building a purpose-driven content campaign for your brand? Tell us about your brand mission in the registration form below and get a chance to participate in the purpose-driven content teardown by Dale during the... [...]

Effective keyword research process helps you achieve targeted traffic to your website. It also helps you in creating content that can help you score high in SEO. Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage. Search Engine Journal is hosting a webinar ‘Keyword Research for SEO: Best Practices & Top Tips’ on Wednesday, November 3, 2021, at 2.00 pm ET. The SEJ team says, “We’ll show you the finer points of keyword research that can help increase your organic visibility and give your customers exactly what... [...]

SEO is a challenging task. It requires constant exercise in terms of monitoring the search engine algorithm changes and adjusting your strategy accordingly. Entrepreneur magazine contributor Timothy Carter has answered this important question – Why Are Most SEO Campaigns Unsuccessful? Carter says, “It’s almost impossible to measure the number of companies that practice SEO (since “practicing SEO” is a vague term reliant on self-reporting), so it’s practically impossible to definitively state what percentage of companies ultimately fail when practicing SEO. Still, in my experience,... [...]