Karthik Ramani is a well-known software developer who has created products such as FB Timeline Maker, FB Ad Maker, Social Lead Engine (all of them Facebook marketing tools), and many more. Now in his new Social Mini Store, he has built you a “drag and drop” system for building a commercial business on your Facebook fan page. He makes it very flexible, and he makes it easy. The system comes with the ability to manage up to 10 fan pages, more than enough for most marketers’ personal needs. A developer’s license with unlimited fan pages is available as an upgrade.) For each... [...]

Marketo has released an ebook titled “Take Your Email Marketing To New Levels”. The Marketo team says, “Historically, the subject line has been the most popular marketing email element to test, followed closely by the content of the message itself. One of the most powerful aspects of email marketing is that it can indeed be tested, which is crucial to the success of your campaigns. There are no golden rules for how to run your campaigns, and that can be frustrating; but rules don’t exist because what works for one audience won’t necessarily work for another. And because... [...]

eMarketer has released a report titled “US Digital Media Usage: A Snapshot of 2014”. The eMarketer team says, “What will the digital landscape look like in 2014? Desktop internet and social network usage growth has plateaued as the momentum moves to mobile. Video viewing on digital devices continues to go mainstream with the help of smartphones and tablets. Tablets fuel mcommerce—more than half of tablet users are expected to buy online next year. US Digital Media Usage: A Snapshot of 2014, an infographic report from eMarketer, illustrates key digital media usage trends... [...]

Facebook proves the validity of the old saying, “Birds of a feather flock together.” Facebook is filled with groups that have been set up around some shared interest. There are dozen of groups about breeds of dogs, or about particular sports, etc. And the members of these groups are usually big fans, eager to stay abreast of the news and events related to their interest. That makes the members of these groups ideal candidates for products related to the niche. Dan Green has created a WordPress plugin he calls WP FB Social Infiltrator that lets you post messages to these groups without... [...]

This is our last chance to tell you about Third Door Media’s hosting a webinar on Tuesday, November 19 at 1.00 pm EDT. The topic of the webinar is “25 Link Building Strategies that Actually Work!”. The TDM team says, “Link building works! It fuels your SEO and gives rankings. But what are you going to do to get your links? In this webcast, Page One Power CEO and VP of Business Development, Jon Ball will hand over 25 of his favorite (and most effective) link building strategies. This is a no-holds barred, fast-moving webcast that gives you the tools you need to develop a... [...]

Marketo has released an ebook titled “Email Marketing Metrics that Matter”. The Marketo team says, “It’s no secret that top executives don’t really care about the open rate or click-through rate of your last email campaign. If you can’t convince your top executives to care about email, you won’t get the budget or resources you need to make email a core part of your strategic marketing plan, and won’t be able to take advantage of its potential. This eBook helps you determine the best use of “traditional” metrics, plus shows you new email metrics that help you measure... [...]

This is our second chance to tell you about Third Door Media’s hosting a webinar on Tuesday, November 19 at 1.00 pm EDT. The topic of the webinar is “25 Link Building Strategies that Actually Work!”. The TDM team says, “Link building works! It fuels your SEO and gives rankings. But what are you going to do to get your links? In this webcast, Page One Power CEO and VP of Business Development, Jon Ball will hand over 25 of his favorite (and most effective) link building strategies. This is a no-holds barred, fast-moving webcast that gives you the tools you need to develop... [...]

Chris fox and Andrew Fox have sold about 800 copies of FB Gorilla (over 1000 if you count the upgrades they also sold.) Maybe they have decided that it is underpriced because they say they are raising the price to $197, from their current price of $37. This new software puts Facebook to work automating your marketing for you. Use it on as many fan pages as you like. With it you can post all kinds of “click bait” on your fan pages. For example: • Animated Flash games, • Amazon content, • Content from NY Times, • and many others. And you can schedule it to run on autopilot without... [...]

StrongView has released a free guide titled  “Using Social Data to Win at Email Marketing”. The StrongView team says, “The perpetually connected customer expects brands to treat them with the ‘V.I.P.’ experience. This means brand marketers must utilize data from various channels to deliver that experience and grow brand affinity less they risk losing customers to competitors who live up to their expectations. Key Topics 4 Types of actionable social data for email marketing 6 Steps for optimizing email campaigns with social data Technology requirements for harnessing... [...]

Dan Green thinks the best place to find online customers is among the Billions of Facebook members. But to be effective in using Facebook, you need to target the members who are clearly interested in your niche. Don’t broadcast your ads to everyone; narrow-cast just to the niche audience. Facebook has done a lot of the target identification for you. People are clustered in groups relating to their interests. If you can find relevant groups and address your messages to those groups, your efforts will be more productive. Green just released FB Social Infiltrator to help you find the groups... [...]