Marketo has released an ebook titled “Definitive Guide to Lead Generation”. The Marketo team says, “If you can generate qualified leads for sales, you make their job easier – andmore of your leads will be turned into revenue faster. Now, find out how lead generation helps your company: Define a lead and his or her buying journey Build a robust lead generation strategy through marketing automation Use content marketing, social media, your website, SEO, and paid programs for lead generation And much, much more!“. Marketo’s ‘Definitive Guide to Lead Generation’ eBook [...]
Archive for the 'Lead Generation' Category
Business 2 Community is hosting a webinar with Michael Krigsman, Steve Mann & Satya Krishnaswamy on Thursday, February 6 at 2.00 pm ET. The topic of the webinar is “Achieving Social ROI Nirvana through Lead Gen”. The ‘Business 2 Community’ team says, “In this webinar, the internationally recognized panelists, Michael Krigsman and Steve Mann, will discuss how social channels can be leveraged by organizations to generate more leads and better leads, which result in faster time to revenue. They will teach you how you can be a business hero in your organization by clearly... [...]
The latest article on HubSpot blog is titled “A Scientific Approach to Hitting Your Lead Gen Goals With Content”. Corey Eridon says, “Do you have a lead gen goal? Probably. I certainly do — we’ve had an SLA established with Sales for years, and part of the blog team’s SLA is delivering a certain amount of net new organic leads to Sales each month. The only time goals like this give me a major panic is when it feels like a guessing game“. A Scientific Approach to Hitting Your Lead Gen Goals With Content HubSpot [...]
John Chow’s latest blog post is titled “How To Get Leads From Your 404 Page”. Chow says, “If you were on the live webinar that I did with LeadPages CEO and Cofounder, Clay Collins, then you picked up some of the best tips ever on how to create high converting lead pages. I want to share one of the stand-out tips with you, and that is getting leads from your 404 page. You Can Get Leads From a 404? The 404, or Not Found error message, is a HTTP standard response code indicating that the client was able to communicate with the server”. How To Get Leads From Your 404 Page John Chow’s... [...]
Business 2 Community is hosting a webinar with Michael Krigsman, Steve Mann & Satya Krishnaswamy on Thursday, February 6 at 2.00 pm ET. The topic of the webinar is “Achieving Social ROI Nirvana through Lead Gen”. The ‘Business 2 Community’ team says, “In this webinar, the internationally recognized panelists, Michael Krigsman and Steve Mann, will discuss how social channels can be leveraged by organizations to generate more leads and better leads, which result in faster time to revenue. They will teach you how you can be a business hero in your organization by clearly... [...]
San Lee has built a new WordPress theme specifically to tackle the lead generation marketplace, WP LeadPrompt. He describes it as “A Lead Generation Theme That Seduces Visitors Into Contacting You.” Here’s what makes it good for Lead Gen: • It has two prominent contact forms on the home page, one for phone and one for people who prefer email.. • To avoid spam, it has optional built-in Captcha support. • It has built-in slider functions so products or services can be spot-lighted. • It comes with a built-in mobile site since many leads are searching on their mobile device. •... [...]
HubSpot has released a free guide titled “How to Generate Leads with Mobile Marketing”. The HubSpot team says, “90% of mobile users use multiple screens sequentially to accomplish a task over time, according to a Google report. This means that someone could start reading your content on her Android, continue on a tablet, and finish on a laptop. To keep up with this new trend, successful mobile marketing now means creating a seamless, optimized experience on each of these devices. This free guide will help you generate more leads with your mobile marketing strategy.... [...]
The latest article on HubSpot blog is titled “6 Ways to Get More Leads With Mobile Marketing”. Ginny Soskey says, “Most lead generation tactics are straightforward. You create a piece of content to live behind a form on a landing page — also known as an offer — and then you promote the heck out of it through your blog, social media accounts, and email marketing. People fill out the form, get the offer, and ta-da! They become a lead. But we’re missing a piece of the puzzle that makes lead generation not as straightforward: mobile visitors. Because of the way... [...]
The latest article on HubSpot blog is titled “6 Ways to Get More Leads With Mobile Marketing”. Ginny Soskey says, “Marketing. Download this free guide to learn about generating leads from mobile marketing and discover best practices from real brands. Most lead generation tactics are straightforward. You create a piece of content to live behind a form on a landing page — also known as an offer — and then you promote the heck out of it through your blog, social media accounts, and email marketing. People fill out the form, get the offer, and ta-da! They become... [...]
Adrian Knight is a consultant for local businesses that want to take advantage of the internet’s power to bring them new customers. So Knight built a business that gathers leads for these businesses, and he then sells these leads to them for $25 often, but sometimes as much as $500 for a single lead. He gets these leads by building powerful lead generation websites that bring in leads every month on autopilot. He is sharing his process in his new Local Affiliate Site Building Blueprint. His blueprint is perfect for the marketer who knows nothing about technology. It gives you detailed guidance... [...]