Jack Hopman and his students have been selling leads to local businesses for the last four years, and they can report that its a good business to be in. It’s especially good because they have been able to build their lead generation businesses: 1. Without tech skills, 2. Without Selling (and certainly without sales skills) and 3. Without needing a big budget to get things going. In this training, you will discover: • How to get motivated customers for local services to call your clients • How to get these local merchants to pay you for keeping this stream of customers coming • How to... [...]

Luther Landro specializes in helping offline businesses market their services better. He has had good success in working with real estate businesses to build their client list and benefit from the subsequent sales. One secret of his success is the Real Estate Lead Finder he created. This software finds motivated sellers so you can them with real estate agent. For this service, the agents pay you a nice fee. A home owner who tries to sell their home themselves often end up frustrated. An agent who contacts them may end up getting a new client. And that client may be worth thousands in commissions. So... [...]

A new WordPress plugin, called Lead Octopus, uses 8 specific techniques to build your mailing list of leads for your services (or for a client’s): 1. It builds squeeze pages 2. It creates content blockers 3. It sends Facebook notifications 4. It builds in-page forms for lead capture 5. It creates opt-in popups 6. It builds social pop-ups 7. It builds in conditions a visitor must fulfill when they click on a download link 8. It creates opt-in forms from HTML sites, forums, and more. This comes with lifetime support. And you have your choice of a one-site license or a 10 site license. You can... [...]

Matt Bush has just released a new set of whiteboard videos designed to help local merchants to draw in leads. His Local Whiteboard Video Pro Vol 5 is a set of videos targeted at 4 niches: • HVAC • Credit Repair • Accountant • Debt Counseling As always, he also includes 4 related videos for you to use to help you market you web services to clients in these 4 niches. You get 4 for you and 4 to sell to them. Bush is an old hand at this. This is his fifth set of videos. If you are working with clients in any of these niches, you should check this out. Just one niche with one client is enough... [...]

Every local business needs a constant stream of new leads that can become customers. They do everything they can to find these leads, Yellow Pages, Newspaper ads, cooperative mailings, and more. And these methods still work, but they are no longer as cost-effective as they once were. If you can provide better leads, more leads and less expensive leads, wouldn’t any rational business owner want your help so they can stop their more expensive, less effective leads getting? And suppose you can get these leads you sell at no cost to you (no website, no autoresponder, no programmer). That would... [...]

Kevin Page says, “How many monthly leads does your business need to generate to achieve monthly revenue goals? I highly encourage you to attempt to answer the question above.  If you don’t have an exact numerical value as to the number of leads that need to be generated on a monthly basis to achieve revenue goals, you aren’t fulfilling the benefits of web analytics. Analytics should be consistently monitored to measure the success of marketing campaigns throughout the year.  If goals aren’t being met, certain refinements should be made based on the analytics you’ve acquired and examined. I... [...]

Lindsay Kolowich says, “What does being in a “content rut” mean to you? Perhaps the words “content rut” remind of those times you find yourself with writer’s block and can’t think of fresh topic ideas. (We’ve all been there.) Or maybe it makes you think of those days or weeks — or even (shudder) months when your content seems to be falling kind of flat. All of those interpretations are totally accurate, but there’s one more you may not have thought of: the kind of content rut where you keep creating the same types of content over and... [...]

Bethany Handy says, “Lack of lead nurturing is one of the most common problems in the fields of lead generation and management. HubSpot statistics reveal that only 25 percent of leads are legitimate and should be advanced to a sales rep. Knowing where leads are in the buying cycle before moving those forward are essential for optimum efficiency and success. So how do you determine the right threshold to transfer leads to sales? The Timeframe If you’re looking for a magical formula that will help you determine when a lead is ready to be moved on to sales, you’ll be highly disappointed”. When... [...]

Ginny Soskey says, “If you’re reading this post, chances are you already have the SlideShare basics under your belt. You’ve uploaded a few presentations. You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan — and you’re comfortable executing on all of that in your slides. But you feel like there’s still more you could be doing with the platform. You want better copy, and better design, and better promotions, andbetter CTAs, and better results (usually in the form of leads). Unfortunately, the recommendations... [...]

Derek S. says, “Consumers’ interests change rapidly which makes it difficult for companies to keep up with what their consumers are looking for. One of the most popular ways for companies to understand what products are going to resonate best with consumers is lead scoring. Thanks to a new integration on the market, lead scoring can become easier than ever. Uberflip, a popular content centralization platform, has recently announced a new integration with B2B marketing software provider Pardot“. Improve Lead Scoring with New Uberflip Integration Website Magazine  [...]