Artificial Intelligence technology has paved a new for the brands to reach out and present to their prospects and customers. AI is also being used in advertising now. The Digital Marketing Depot is hosting a webinar on ‘AI and digital paid media: are PPC managers being replaced?’ on Thursday, August 22, 2019 at 1.00 pm EDT. Attend this webinar and learn: The growing complexity and evolution of PPC ManagementWhich PPC tasks can and should be automated…. and which ones shouldn’tTools that will save you time so you can focus on your strategy. AI and digital paid media: are PPC managers... [...]

Strong social media presence helps your brand attract more prospects and convert them into customers. For creating rewarding social media marketing campaigns you need to understand which elements can make it effective. ICUC team is hosting a webinar on ‘The social media metrics that matter and how to calculate them’ on Tuesday, August 27, 2019 at 2.00 pm ET. ICUC team says, “This special broadcast is dedicated to answering that question. Hall of Fame keynote speaker and founder of Convince & Convert Jay Baer will be joined by Nicole Van Zanten of social media services powerhouse ICUC.... [...]

Data has become one of the most precious elements in today’s business environment. Correct use of various types of data can be useful in getting more customers and retaining them. The Digital Marketing Depot is hosting a webinar on ‘Location data strategies to improve customer experiences’ on Tuesday, August 20, 2019 at 1.00 pm EDT. Attend this webinar and learn: How to innovate around location insights to create personalized experiences Refined segmentation techniques that will reduce waste and improve campaign ROI Strategies to increase customer engagement by combining customer behavior... [...]

Reaching out your customers directly is the best way to establish long-lasting relationship with them. Whether it is email marketing or social media, you need to deliver an appealing message to your brand followers. The FullContact team is hosting a webinar on ‘Raising the bar with identity-based marketing’ on Tuesday, August 27, 2019 at 2.00 pm ET. Attend this webinar and learn: The evolution of rising customer demand for personalized marketin What’s holding most retailers back from responding  How identity-based marketing can step in to fill the gap. Raising the bar with identity-based... [...]

To make your company customer centric you need to business with your customer in a way that provides a positive customer experience. When you adopt this strategy, you need to put your customer first, and at the core of your business. To help you create outstanding customer experiences, MarketingProfs is hosting a webinar on ‘How to build a customer-centric buying experience’ on Thursday, August 22, 2019 at 2.00 pm ET. MarketingProfs team says, “Some of this probably sounds familiar to you: You go looking for a solution to your problem and it’s seemingly nowhere to be found You... [...]

Marketing automation can transform the way you do business. It helps in several ways. For example, reduced staff requirements, rise in revenue, right customer targeting, increased customer life-span and cross-selling. The Digital Marketing Depot is hosting a webinar on ‘Best practices for implementing & optimizing marketing automation technology’ on Tuesday, September 17, 2019 at 1.00 pm EDT. Attend this webinar and learn: New marketing automation trends and tool features  How marketing automation can enhance sales and marketing alignment Tips for using marketing automation to optimize... [...]

Just a few years ago the influencer marketing concept was very much new and it was limited only to celebrities and a few dedicated bloggers. Today it has turned out to be an altogether new form of marketing. It is very important to know about this form and use it for business success. The MarketingProfs team is hosting a webinar on ‘How to Build (and Level Up) Influencer Campaigns’ on Thursday, August 15, 2019 at 2.00 pm ET. Attend this webinar and learn: The six elements of influencer campaigns and how to build for them To establish goals for your influencer campaigns and measure appropriately Tips... [...]

Your content marketing journey does not rely only on the text. It is strongly empowered by several other elements such as video, podcasts, infographics and more. Webinar is one such tool that helps you to get prospects’ attention and then its recording becomes a lifelong content asset. Content Marketing Institute is hosting a webinar on ‘How to transform your webinars into an endless supply of content’ on Wednesday, August 14, 2019 at 2.00 pm EDT. CMI team says, “Join Content Marketing Institute and Intrado Digital Media for an exclusive conversation about how to transform your... [...]

Strong and reliable marketing technology is vital to your marketing and business growth. Marketing Technology also known as MarTech refers to the software and tech tools marketers use to plan, execute, and measure marketing campaigns. Digital Marketing Depot is hosting a webinar on ‘How to design and build the ideal martech stack’ on Wednesday, August 14, 2019 at 1.00 pm EDT. Attend this webinar and learn: The process for designing an enterprise-grade martech stack How to refine, optimize and evaluate your tech stack to support organizational goals How to map your current martech tools to... [...]

The MarketingProfs team is hosting a webinar on ‘How to Build (and Level Up) Influencer Campaigns’ on Thursday, August 15, 2019 at 2.00 pm ET. Attend this webinar and learn: The six elements of influencer campaigns and how to build for them To establish goals for your influencer campaigns and measure appropriately Tips to reach out and convince influencers to work with you What bleeding-edge brands are doing to take influence marketing to new levels of success. How to Build (and Level Up) Influencer Campaigns MarketingProfs  [...]