The latest ‘Econsultancy’ blog post is titled “How Action for Children unlocked the power of data analytics”. David Moth says, “Action for Children’s Darren Robertson kicked off the final day of this year’s Festival of Marketing at the Truman Brewery this morning with a talk on unlocking the power of data analytics. Action for Children is one of the UK’s largest children’s charities, working with more than 250,000 people and delivering 650 services across the country, therefore it has a diverse and complex dataset. Giving a quick overview of the challenges... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest ‘Aweber’ blog post is titled “Free Infographic Resources For Your Business”. Rebekah Henson says, “People respond to stories – stories about you, stories about them, stories about the world around them. Data can tell a compact and highly shareable story if it’s presented the right way. Infographics offer a clean, readable and fun venue for showcasing your visual story – plus, they’re pretty popular right now. But not every business has the resources to create a good infographic. You might have all the parts you need for a good story but lack the design. Luckily, a... [...]
The latest post on ‘Mashable’ is titled “How I Became Rich Before 30 and How You Can Too”. Aaron Pitman says, “If there is one universal truth, it’s that everyone is looking to get rich quick. This probably explains why so many people are willing to believe there’s a Nigerian prince out there with their email address, ready and willing to mail them money. Truth is, whether looking for your dream job or starting up a new company, too many young people are looking to strike gold as quickly and easily as possible.As someone who made my first million before I turned 30, the question... [...]
The latest ‘Web Marketing Today’ blog post is titled “YouTube Video Ads: Getting Started”. Melissa Mackey says, “Video is huge part of our daily lives. Think about the last time you let a day go by without watching some type of video — on television or the Internet. People aren’t just watching funny cat videos, either. Many businesses are harnessing the power of”. YouTube Video Ads: Getting Started Web Marketing Today [...]
The latest article on ‘MarketingProfs’ is titled “What Google Hummingbird Means for Content Marketing”. Paul Sanders says, “It’s been a busy few weeks for SEO, content marketing, and digital marketers. Google delivered a one-two punch, announcing that organic keyword data will no longer be available and that it has released the Hummingbird update. The two announcements are important for content marketing, and they illuminate the continuing transition from keyword-based search to semantic search. The consensus among SEOs and content marketers is that relevant, useful content remains... [...]
The latest article on ‘Marketing Land’ is titled “Lies, Damned Lies & Email Best Practices”. Tom Sather says, “It isn’t often that one challenges best practices. They are called best practices because they are apparently the best. In 2008, Return Path conducted a subscriber experience study to see which businesses were following the best practices at the time, like personalizing messages and honoring unsubscribe requests within a reasonable timeframe. Flash forward five years, and we looked at the same businesses to spot any trends with best practices”. ... [...]
The latest article on Business Insider is titled “Here’s A Glimpse Inside Amazon’s Secretive $800 Million Ad Business”. Aaron Taube says, “Amazon founder and CEO Jeff Bezos One of the big stories in advertising this past year has been the emergence of Amazon’s real-time bidding ad exchange as both an important source of revenue for the company and a major player in the online advertising ecosystem. But while Amazon is estimated to make $835 million in advertising revenuesthis year, the notoriously secretivecompany has kept a lid on many of the details surrounding... [...]
People enjoy giving their opinions. Ask them: • What’s the weather like? • Who’s going to win the World Series? • When is the government shutdown going to end? etc., and they will tell you. This interest in sharing an opinion works in your favor. After all, one of the most important factors in your marketing success is understanding your target market. When you know how they think, you can tailor your message to them. And what better way to understand what they think than to ask them? Now, you can places a simple survey on your WordPress site and use it to gather... [...]
The latest article on ‘Business 2 Community’ is titled “How to Turn Your Website into a Profit Center”. Krista Magidson says, “So often, small business owners come across this issue…they build the website, optimize the content and wonder why they don’t have droves of clients visiting the site. Or worse, they build a website knowing that the only traffic they’re likely to attract is from current clients who refer their friends; making their website nothing more than a very expensive business card”. How to Turn Your Website into a Profit Center Business2Community.com [...]
Patsi Krackoff’s latest blog post is titled “Common Mistakes Made by Beginning Bloggers …and 5 Tips to Fix Them”. Krackoff says, “When you first start a business blog, it’s easy to make a few blogging mistakes. While it seems like nearly every business already has a blog, new blogs are popping up every day. If you’re just getting your blog up and running, here are a few common mistakes that can be detrimental before it gets off of the ground. Seasoned bloggers are wise to take note of these tips as well; even the most professional of us can use a reminder every now and then!“. ... [...]