Diversity in marketing fosters inclusivity, amplifying voices and perspectives to resonate with diverse audiences authentically. By embracing varied cultural backgrounds and experiences, brands build trust and relevance, driving meaningful connections in an increasingly diverse global landscape. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Diversify Your Marketing Agency Pipeline’ featuring Suzanne Block. The SME team says, “Is your agency too reliant on one client or industry?... [...]
Archive for the 'Internet Marketing Tips' Category
HubSpot has published the latest ‘How We Hacked Hubspot With AI To Make Free Money’. The HubSpot team says, ” How can you empower your website with the Ai capabilities that make you money? Kipp and Emmy Jonassen (HubSpot, VP of Marketing) dive into the transformative power of Ai-driven chat, unpack the compelling results achieved from their rigorous Ai website copilot experiment, and detail the game-changing potential of personalized website experiences. Learn more on revolutionizing user engagement, the art... [...]
Social Media Examiner is a renowned online platform offering insights, tips, and strategies for effective social media marketing. With a vast community of professionals, it provides valuable resources to navigate the dynamic landscape of social media. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Behind the Scenes: How Social Media Examiner Does Marketing’ featuring Ali Kelly. The SME team says, “Do you want to launch a membership product? Wondering how Social Media Examiner evolved... [...]
In 2024, marketing continues to evolve with AI-driven personalization and immersive experiences, catering to individual preferences and enhancing customer engagement. Brands increasingly prioritize ethical and sustainable practices, leveraging technology to forge deeper connections and drive meaningful impact. HubSpot contributor Flori Needle has shared 11 recommendations for marketers in 2024. She says, “Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing recommendations for this upcoming year... [...]
This is a reminder for the Adweek webinar to be held on March 20, 2024. The modern, dynamic buying journey demands that brands make their products accessible to customers whenever and wherever they’re ready to buy. Adweek is hosting a webinar ‘Turn Shoppers Into Brand Advocates’ on Wednesday, March 20, 2024, at 1.00 pm EDT. The Adweek team says, “Discover how to develop deeper ominichannel relationships with customers from Stackline CEO Michael Lagoni and CMO Benjamin Felix. You’ll find out: Techniques for measuring brand performance through new customer loyalty metrics... [...]
The phone call is one of the most popular engagement channels for U.S. customers, coming in only behind email, according to Salesforce’s State of the Connected Customer report. Even as customers increase their use of multiple channels to research and buy products and services, the telephone – particularly the smartphone – has solidified its role in the purchase journey. Digital Marketing Depot has published ‘Call Analytics and Conversation Intelligence Platforms: A Marketer’s Guide’. The DMD team says, “MarTech Today’s latest publication of the “Call Analytics... [...]
This is a reminder for the CMI webinar to be held on March 20, 2024. Search Engine Optimization (SEO) is crucial for various reasons, especially in the digital age where online visibility can significantly impact businesses and individuals. Content Marketing Institute is hosting a webinar ‘MasterTHIS: SEO’ on Wednesday, March 20, 2024, at 1.00 pm ET. The CMI team says, “Join us on March 20 for MasterTHIS: SEO. In under 90 minutes, gain actionable insights to enhance your SEO approach, boost website traffic, and effectively track outcomes. We’ve invited Zack Kadish with Conductor... [...]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Grow Your Agency Through Socially Responsible Marketing’ featuring Troy Sandidge. The SME team says, “Wondering how to prioritize inclusivity, emotion, and social impact in your agency’s work? Looking for a proven model to follow? Discover the keys to conscious agency growth from a serial entrepreneur who has launched several successful companies.” Social Media Examiner [...]
This is a reminder for the Adweek webinar to be held on March 19, 2024. Media activation is going through a fundamental transformation in which harnessing the potential of AI is not a choice, but a necessity for optimizing performance. AI-powered data can propel your media programs to new heights, accelerating ROAS and offering a competitive edge—but only if you know the best strategies to use it. Adweek is hosting a webinar ‘How AI Is Transforming Media Activation’ on Tuesday, March 19, 2024, at 1.00 pm EDT. The Adweek team says, “Discover how to stay ahead in the dynamic world... [...]
Using ChatGPT for marketing enables businesses to provide personalized and engaging customer interactions through automated chatbots, enhancing customer satisfaction and driving conversions. Leveraging ChatGPT’s natural language processing capabilities, companies can tailor messaging, provide real-time support, and gather valuable insights to refine marketing strategies effectively. HubSpot has published the latest ‘I Used ChatGPT To Create A Marketing Plan In 30 Minutes’. The HubSpot team says, “Are... [...]