This is our last chance to tell you about eMarketer’s webinar featuring Noah Elkin on Thursday, December 12 at 1.00 pm EST. The topic of the webinar is “Key Digital Trends for 2014”. eMarketer team says, “To get you ready for the upcoming year, eMarketer’s Noah Elkin will cover a variety of topics including the challenges of marketing to the always-on, increasingly mobile-centric consumer. The webinar will address these key questions: What is the role of mobile devices within today’s multiscreen, multiplatform landscape? How do social media and video content bridge... [...]
Archive for the 'Search Engine Marketing' Category
The latest ‘Econsultancy’ blog post is titled “2014: the mobile SEO timebomb”. Chris Liversidge says, “Over the last four months, Google has been ramping up its publicity of a more aggressive target for mobile site performance: sub one second page load times. Enforcement of this aspiration comes from Google’s usual source: algorithmic rewards for sites achieving this goal. You just need to look at how industry commentary has exploded around site speed issues over the last couple of years to see the impact this strategy has had”. 2014: the mobile SEO... [...]
The latest article on Mark Ling’s ‘Affilorama’ blog is titled “5 Negative SEO Techniques That Could Hurt Your Website”. Radhika says, “If you have been in Internet marketing long enough, you know you need to understand the magic of SEO. You should at least have a working knowledge of how “doing SEO” brings traffic to your site and helps it move up in the world of rankings and relevance. With this in mind, you have probably mapped out an SEO strategy for your site (if you haven’t you really should!). You’ve planned and executed and planned some more and then one day …... [...]
This is our last chance to tell you about Third Door Media’s webinar on Tuesday, December 10 at 1.00 pm EST. The topic of the webinar is “SEO for Hispanic Markets: Optimize for Opportunity in 2014”. The Third Door Media team says, “Link building works! It fuels your SEO and gives rankings. But what are you going to do to get your links? In this webcast, Page One Power CEO and VP of Business Development, Jon Ball will hand over 25 of his favorite (and most effective) link building strategies. This is a no-holds barred, fast-moving webcast that gives you the tools you need... [...]
The latest article on ‘Business 2 Community’ is titled “How to Optimize Your Blog Posts for SEO: an Easy-Peasy Guide”. Jasmine Henry says, “Great SEO isn’t really a standalone practice anymore. In fact, it’s really difficult to seperate search engine optimization from social media and content marketing, because these three factors form the pillar of a modern inbound marketing strategy. Keyword research and optimization can improve the performance of your SEO blog posts in search, while social media shares send a clear message to Google that your content is quality. You... [...]
The latest ‘Econsultancy’ blog post is titled “What are ‘nofollow’ tags and when should they be used in SEO?”. David Moth says, “‘Nofollow’ tags are an HTML attribute that tells search engines not to pay any attention to links that appear on a webpage. It was created in 2005 by the major search engines as a way of combatting link spam and dodgy SEO practices, though its impact in helping to win that fight is debatable. Recently I’ve had a few conversations around the use of nofollow tags so thought it would be helpful to give an overview of why they’re... [...]
Simon Crabb has been researching what it takes to get information indexed by Google. That’s important because if Google doesn’t index it, the number of readers drops dramatically. As a systematic experiment, he chose a phrase (“slick and rigorous”) that had not been targeted on any site previously, and went to work trying to target it. He tried many techniques to get his webpage indexed, most of which failed. He documents his process and how he succeeded in his Slick and Rigorous Case Study. He found that conventional wisdom is mistaken about what it takes. And he found... [...]
The latest article on ‘Business 2 Community’ is titled “20 of the Most Important SEO Blogs Online”. Pat Owings says, “Nowadays every person with a computer, an Internet connection, and an opinion has a blog, declaring themselves an authority on whatever topic or segment of an industry strikes them. What authority on that subject do they really have? Some actually do, but most do not. For the ones that have genuine authority and knowledge, which ones are the best to read? When it comes to SEO blogs, here are 20 of the most important search engine optimization (SEO) blogs available... [...]
This is our last chance to tell you about Experian’s webinar with David Kepets on Thursday, December 5 at 2.00 pm ET. The topic of the webinar is “Smarter email creative: Strategies for the new email marketer”. Experian team says, “With 50% of email opens occurring on mobile devices, today’s consumers interact and engage with email in more ways than ever before. It is imperative that email marketers now take a more data-driven, customer-centric approach to email creative to ensure messages are optimized for the multi-channel consumer. In this webinar, you’ll learn... [...]
Experian is hosting a webinar with Heather Dougherty on Thursday, December 5 at 2.00 pm ET. The topic of the webinar is “Holiday Marketing Update – live analysis from peak week”. Experian team says, “The weekend between Black Friday and Cyber Monday is likely to have more sales than ever before. We’re crunching the numbers day by day to see what consumers are searching for and which retailers are winning in capturing the shopping audience. Register now to be the first to get key holiday indicators for what is happening now. This webinar will discuss: Top Websites: which... [...]