MOZ has published the latest episode of the Whiteboard Friday video ‘The Fundamentals of Crawling for SEO’ featuring Jes Scholz. The MOZ team says, “In this week’s episode of Whiteboard Friday, host Jes Scholz digs into the foundations of search engine crawling. She’ll show you why no indexing issues doesn’t necessarily mean no issues at all, and how — when it comes to crawling — quality is more important than quantity.” MOZ [...]
Archive for the 'Search Engine Marketing' Category
Rank Ranger has published a new episode of the In Search SEO podcast ‘3 Ways to Grow Your SEO Client Accouns’ featuring Ilaria Fabri. The Rank Ranger team says, “Are you a little bit too focused on bringing in new SEO clients when it could be much easier to grow your existing accounts? That’s what we’re going to discuss today with a lady who specializes in business growth and internal team development. She has a strong data and analytics background and is currently SEO director at Reprise Digital. Welcome to the In Search SEO podcast Ilaria Fabbri. In this episode,... [...]
Keyword research helps you find which keywords are best to target and provides valuable insight into the queries that your target audience is actually searching on Google. Search Engine Land contributor Tom Demers has published an article on using ChatGPT for keyword research. He says, “If you’ve used ChatGPT for any period of time for tasks like creating content for SEO, you’ve likely noticed a few things: It’s great and a major time-saver for some tasks. It’s much worse than what you already do for other tasks. To get the most out of it, you must understand how it works,... [...]
Increasing first-page rankings and organic traffic has always involved guesswork. Experienced marketers know that deciding what content to produce and how to publish it can lead to wasted time, energy, and money. Content Marketing Institute is hosting a webinar ‘SEO: Achieve Page One Rankings in Weeks’ on Thursday, March 9, 2023, at 1.00 pm EST. The CMI team says, “Join Ryan Brock, Chief Solution Officer at DemandJump, for a first-ever look at how DemandJump eliminated guesswork to win 106 first-page rankings in mere weeks on one of the most competitive topics in the game —... [...]
HubSpot has published the ‘On-Page SEO Template’ to help marketers plan and execute their SEO campaigns. Save time with content planning and rank higher on Google with the help of this beginner-friendly SEO template. The HubSpot team says, “With this SEO template, you’ll be able to: Organize your on-page SEO strategy Coordinate pages and keywords more easily Implement key SEO elements according to best practices Track changes and results all in one place Perfect your pages as a first-time or advanced user Gain access to additional SEO resources from Search Engine Journal... [...]
ChatGPT is an artificial intelligence chatbot developed by OpenAI and launched in November 2022. It can be a useful assistant to support everyday work tasks. Search Engine Journal contributor Vahan Petrosyan has published an article featuring 25 ChatGPT examples for digital marketers & SEOs. He says, “ChatGPT is a revolutionary technology that will significantly change how we work. As a programmer, I initially didn’t believe it could solve advanced tasks, but I was surprised to see how helpful it can be in my daily life. So, I started playing around with ChatGPT and discovered several... [...]
MOZ has published the latest episode of the Whiteboard Friday video ‘How to Advance Your SEO Career’ featuring Noah Learner. The MOZ team says, “As SEOs, we know how to optimize websites, but what about our careers? In this episode of Whiteboard Friday, Noah shares his insights from his own search marketing career path, with tips for those people in the beginning and middle stages of their career.” MOZ [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘How to Audit Content Like SEO Data Analyst’ featuring Marco Giordano. The Rank Ranger team says, “Are you actively using Google Search Console data to get more traffic? That’s what we’re going to be discussing today with a man who when he’s not busy running calculations or preparing SEO strategies, he’s fighting the darkness of SEO misinformation on Twitter and LinkedIn. He’s an SEO specialist and data analyst focused on B2C content, websites, and publishers. A warm welcome to the In... [...]
SEO is one of the most essential processes to grow your business using the Internet. It helps you tap a wider audience and target them. Conductor contributor Steven van Vessum has published an article highlighting key SEO trends and predictions for 2023. He says, “SEO is rapidly becoming a key business priority for companies that understand its value and impact. Case in point: 82% of marketers reported SEO positively impacted marketing performance and goals in 2022. 92% reported content marketing positively impacted marketing performance and goals. As we head into another year of economic... [...]
Search Engine Land has published ‘An SEO’s guide to ChatGPT prompts’. Tom Demers says, “I won’t pretend to know which SEO and digital marketing functions ChatGPT and AI software will and won’t replace. But becoming an expert at creating prompts for these tools can already be a valuable skill (and will likely increase in value over time as the tools improve). This article will discuss what to keep in mind when creating ChatGPT prompts for SEO and share an extensive list of SEO-focused prompts to use in your day-to-day work. ChatGPT prompt engineering strategy Before getting... [...]