Search engine optimization is the key to growing your online assets. Properly optimized PPC landing pages can exceptional results. Watch Neil Patel’s latest video ‘How to Optimize Your PPC Landing Pages for SEO’ to learn more. He says, “How to optimize your PPC landing pages for SEO. Do you think SEO is its own thing and offers independently from other marketing channels? Think again. Working with different stakeholders in different divisions and aligning your marketing efforts together is the only way to unlock massive amounts of traffic, which means you need to start... [...]
Archive for the 'Search Engine Marketing' Category
Social Media Examiner has published a new podcast episode ‘Search Engine Optimization: How to Rank Number One on Google’ featuring Jeff Oxford. The SME team says, “Want your content to rank higher in search? Looking for a proven strategy to follow? Discover how to improve your Google search rank. Search Engine Optimization And Search Intent The 180 Playbook Strategy For Ranking In Search 180 Playbook Stage 1: Technical SEO 180 Playbook Stage 2: Content 180 Playbook Stage 3: Page Optimization 180 Playbook Stage 4: Link Building.” Social Media Examiner [...]
Lumar editorial team has published an article featuring 15 key SEO statistics to know when building your 2023 marketing plans. The Lumar team says, “For marketers developing their upcoming channel plans and contemplating their investment in improving their websites’ overall health and performance, we’ve compiled 15 key SEO and website health statistics and data points to keep in mind as you build your marketing strategies in 2023. 15 Key SEO & Website Statistics & Datapoints to Know (Summary List) Want the short version? You got it! (Want more details? See the full commentary,... [...]
Images on your website and blog help you perform better in terms of SEO. Image optimization involves creating and delivering high-quality images in the ideal format, size, and resolution to increase user engagement. Content Marketing Institute contributor Isaac Justesen has published an article featuring 10 steps to optimize images for SEO. He says, “When you can reduce the size of images without compromising quality, page load times and the overall user experience improves. That can have a positive impact on search engine rankings, which further improves customer engagement, conversions,... [...]
Neil Patel has published a new video ‘How To Future Proof Your SEO Against Google’s Next Update’ to help you keep your SEO strategy updated. He says, “How to future proof your SEO against Google’s next update. You’ve put in all this time and effort into your SEO strategy and all of a sudden, boom, Google wants to change things up on you. An update can have a major impact on your SEO strategy. It can cause your content to slip in the rankings and even give your competition a leg up. Unless you’re prepared. Future proofing your SEO strategy is absolutely essential... [...]
On August 25, 2022, Google started rolling out an update that could be quite interesting for news publishers and their visibility. Search Engine Journal has published an article analyzing the impact of Google’s Helpful Content Update on News SEO in 12 different countries. The SEJ team says, “In this article, we’ll be showcasing which publishers around the world were impacted by the Helpful Content Update. We examined each of Google’s categories to see whether we would find something extraordinary around the time the updates were executed and picked out one or two countries per category... [...]
With increasing number of internet-connected devices, voice search has been growing exponentially. It allows people to use voice commands with their smart devices to retrieve online resources. Search Engine Journal contributor Kristopher Jones has published an article on how voice search can benefit your SEO. He says, “If you’re just learning what voice search is, the wheels may be starting to turn regarding how it can help your business’s SEO strategy. But let’s discuss the reality of it, in case things are still a bit murky. For every voice search, the voice assistant will read a... [...]
Search Engine Journal has published a new e-book ‘SEO Trends 2023, According To 24 Experts’. Shannon Phelps, “We’ve gathered helpful insights from 24 of today’s top experts; they’ll share what happened in SEO over the past year and what they expect to happen next year. Download SEO Trends 2023 now and discover the retrospective and forward-thinking insights you need to help prepare for 2023. You’ll learn how to recalibrate your SEO strategy for maximum results by identifying the key trends that will affect the search landscape next year. Some of the SEO trends covered... [...]
This is a reminder for a Search Engine Journal webinar to be held on December 14, 2022. Search Engine Journal is hosting a webinar ‘Expert SEO & Google Algorithm Predictions For 2023’ on Wednesday, December 14, 2022, at 2.00 pm ET. The SEJ team says, “In our next webinar, Pat Reinhart, VP of Customer Success at Conductor, discusses how to handle frequent algorithm changes and market shifts. We’ll recap the biggest SEO insights of this year, share some expert predictions based on 2022’s algorithm updates, and uncover what next year may hold. Key Takeaways: What a crazy... [...]
In his latet video ‘The Easiest SEO Strategy I’ve Ever Used’, Neeil Patel reveals an easy to follow SEO strategy. He says, “The easiest SEO strategy I’ve ever used. People assume that SEO is all work and no play. And yeah, there is a ton of work that goes into it. Anything that requires you to follow through on a long-term strategy is going to require some serious ongoing effort. But that doesn’t mean that you can’t find ways to make your SEO easier.” Neil Patel’s Blog [...]