The latest article on ‘Website Magazine’ is titled “On-Page SEO: Anatomy of a Perfectly Optimized Page”. Korah Morrison says, “It is hard to sum up the perfect search engine optimization (SEO) tactics for every website or Web page, and that is mainly because, for the average website owner, it takes quite a bit of education and experience to get his or her pages up to the standards that search engines have today. The fact is, even if your on-page SEO is first-page worthy, your Web page or website may still not rank. There are ways, however, to optimize a Web page, which can only... [...]
Archive for the 'SEO Tips' Category
The latest MOZ blog post is titled “Starting Over, Part 1: A Pre-Launch Checklist”. Dr. Peter J. Meyers says, “Writing about marketing can be a full-time job, and there comes a point when you risk losing touch with the day-to-day challenges of actually being a marketer. A while back, I had an idea – what if I started over? What if I launched a new blog completely from scratch and told that story? No best practices, no wisdom from on high, but a blow-by-blow account of having to be a content marketer all over again. Everyone agreed that this was a perfectly interesting idea, except for... [...]
The latest MOZ blog post is titled “Use Paid Promotion to Refine Your SEO and Make Your Visitors More Valuable”. Shannon Skinner says, “Ever considered paid promotion in your online marketing plan? It isn’t just about reaching more people; it can help refine your headlines, remarket your brand, and quite a bit more“. Use Paid Promotion to Refine Your SEO and Make Your Visitors More Valuable MOZ Blog [...]
The latest ‘Web Marketing Today’ blog post is titled “Do-it-yourself SEO Starts with On-page Optimization”. Andy Curry says, “In “How to Get Traffic to your Website (via Google),” my article last month, I addressed basic search engine optimization and what you need to know to either hire a consultant or do it yourself. In this post, I’m going to expand on doing it yourself. SEO seems mystical, but it’s really not. You’ll hear people touting different strategies that may be unfounded. The problem is most people are only repeating what they learned from someone else, who they... [...]
The latest ‘SEO Book’ blog post is titled “The Positive Negative SEO Strategy”. Peterd says, “There’s a case study on Moz on how to get your site back following a link penalty. An SEO working on a clients site describes what happened when their client got hit with a link penalty. Even though the link penalty didn’t appear to be their fault, it still took months to get their rankings back. Some sites aren’t that lucky. Some sites don’t get their rankings back at all. The penalty was due to a false-positive. A dubious site links out to a number of credible sites in order... [...]
The latest MOZ blog post is titled “Now Accepting #MozCon 2014 Speaker Submissions. Ready, Set, Pitch!”. Erica McGillivray says, “Are you ready for MozCon 2014, July 14-16th, in Seattle? We’ve been up to our elbows in planning since December and about knee-high since the last MozCon. Before we go any further, you have bought your MozCon 2014 ticket, right? These tickets will sell out… In 2012, we started the community speaker program, where we take speaking submissions from community members (that’s you!) and select the four best pitches to go up on the MozCon stage“. Now... [...]
The latest article on HubSpot blog is titled “One Way to Future-Proof Your SEO”. Shawn Segundo says, “We reside in a digital world of 301s, 404s, anchor text, link building, and keyword metrics. Search engines continue to evolve and become smarter and more efficient at deterring would be SEO-bandits, and the people keeping up with this knowledge are doing everything they can to stay relevant, and keep up with the changes. This is not necessarily a bad thing, as there is immense value in being up to date with the latest trends and tactics, but let’s be completely honest... [...]
Website Magazine is hosting a webinar on Tuesday, May 20 at 2.00 pm ET. The topic of the webinar is “SEO in 2014: Fact, Fiction and Sensationalism”. The WM team says, “With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on incoming search traffic to support growth goals. SEO is more important than ever, and Google’s recent algorithm updates have caused a flurry of speculation, joy, and panic! Separate SEO fact, fiction, and sensationalism – Join Kaila Strong, Senior Director of SEO Services at Vertical Measures for a... [...]
The latest MOZ blog post is titled “Parallax Scrolling Websites and SEO – A Collection of Solutions and Examples”. Carla Dawson says, “I have observed that there are many articles that say parallax scrolling is not ideal for search engines. Parallax Scrolling is a design technique and it is ideal for search engines if you know how to apply it. I have collected a list of great tutorials and real SEO-friendly parallax websites to help the community learn how to use both techniques together“. Parallax Scrolling Websites and SEO – A Collection of Solutions and Examples MOZ Blog [...]
The latest article on ‘Website Magazine’ is titled “Barnacle SEO: The Next Hot Trend in SEO?”. The WM team says, “Will Scott was among the first to mention and explain Barnacle SEO back in 2007. Originally deemed as “SEO for the Sam’s Club crowd” this technique is making a strong comeback as penalization risks from Google continuing to grow. If you are looking for a way to get your business in front of customers in your area, Barnacle SEO just may be a wise addition to your online marketing strategies“. Barnacle SEO: The Next Hot Trend in SEO? Website Magazine [...]