Video is one of the most important marketing tools and YouTube has been instrumental in helping all the brands smoothly execute their video marketing strategies. To make our video marketing successful it is very much important to have a significant number of subscribers on YouTube. To help marketers acquire more subscribers on YouTube HubSpot contributor Bella Valentini has shared some strategies that helped the company grow its YouTube subscriber base by 25%. Valentini says, “To help you rank on YouTube, create a brand identity, and provide an outstanding user experience, take a look at... [...]
Archive for the 'YouTube Marketing' Category
For years, Livecaster has been the only livecasting app in our market that can schedule livecasting of pre-recorded videos on Facebook Pages & Profiles. Teknikforce has just announced the third generation of this video software. Livecaster 3 is the most powerful and the most user-friendly livecasting app you’ll find anywhere, and it’s the only such app that’s 100% Facebook approved. It can schedule and livecast prerecorded videos to Facebook pages and profiles. With this powerful app, you can: ► Increase your organic reach on Facebook and YouTube (plus many more, lncluding Livestream,... [...]
YouTube is a great platform to publish your videos and improve your branding efforts. By correctly understanding this platform’s algorithms you can effectively plan and execute your video marketing strategy. HubSpot’s Clifford Chi has shared an update to the company’s ‘Guide to YouTube’s Updates & Changes’. Chi says, “YouTube’s algorithm serves the most relevant, personalized videos to their users on five different sections of their platform: search, home, suggested videos, trending, and subscriptions. By helping users find the videos they’re most... [...]
Last week we reported the launch of YouTube Stories which takes YouTube parallel to Snapchat, Instagram and Facebook in the Stories segment. Econsultancy’s Nikki Gilliland has shared a comprehensive article on YouTube Stories and its significance. Gilliland says, “The latest social media app to experiment with Stories is YouTube, with its version (previously named ‘Reels’) now being rolled out to creators with 10,000 subscribers or more. But is it yet another Instagram Stories wannabe, and will it catch on with viewers? The low-down on Stories Despite the success of Instagram Stories,... [...]
The Stories feature of all the social giants are in the wave. Today only we reported that Buffer has launched a Stories Creator. To help its users create great video stories, YouTube has also launched a Stories creation tool. This new tool is available to the YouTube creators with 10K+ subscribers. Todd Sherman, Product Lead for YouTube Stories, says, “Creating with Stories is lightweight, easy, and fun. Stories will have the fun creation tools that you know and love. You can add text, music, filters, YouTubey stickers, and more to make your story uniquely you! To create a story, just open... [...]
Video as we know is one of the most important marketing tools today. YouTube has made it easy for us to create and publicize the videos online. Having a broad audience on YouTube means better marketing opportunities. Content Marketing Institute columnist Dennis Shiao has shared some useful tips for getting more YouTube followers. Shiao says, “While viewers have an unlimited supply of videos to watch, it’s a different story for marketers. With so much content available, how can creators gain a fair share of users’ attention? Tim Schmoyer, CEO of Video Creators, offered some insight in... [...]
YouTube has removed channels from it platform for uploading duplicate video content. The company has given 30 days to remove or update their content and reapply for listing. The content that falls in the following categories has been removed: “Appears to be automatically generated Pulled from third party sources with no content or narrative added by the creator Uploaded many times by multiple users and you’re not the original uploader Uploaded in a way that is trying to get around our copyright tools”. The YouTube team says, “As part of our ongoing efforts to protect... [...]
Weather it is search engine marketing or video marketing, you keyword choice has to be irresistible and based on the research so that the potential market can be targeted. Shopify’s Desirae Odjick has shared a ten step process to help marketers create a profitable YouTube keyword strategy and get more views. Odjick says, “Before diving into optimizing your videos, it’s important to consider them as part of your overall content strategy for your business. At a high level, your content strategy is just a plan for what you’re going to create and why, so it doesn’t have to be intimidating.... [...]
MarketingProfs contributor Laura Forer has shared an infographic that offers some useful strategies to get your YouTube videos in ranked in search results. Forer says, “YouTube processes more than 3 billion searches a month, making it the world’s second largest search engine. That’s according to an infographic by video production agency One Productions, which provides a handy overview of SEO for YouTube and a step-by-step outline of how to start optimizing your video content. For example, the graphic explains that tags are used to categorize videos and provide information about... [...]
Video plays a pivotal role in building up an audience online. It helps you connect with the customers and keep them abreast of your product and service offers. YouTube is the best platform to publish videos online. Forbes contributor Jayson DeMers has shared seven important reasons why you should start an YouTube channel now. DeMers says, “There are many possible motivations here, but these are seven of the most important to consider: New content formats. By 2021, it’s estimated that 82 percent of all internet traffic will be for video. And if you think that sounds unrealistic, consider... [...]