The latest article on HubSpot blog is titled “The Shelf Life of Your Facebook Posts Is Shorter Than You Thought [Data]”. Pamela Vaughan says, “Do you know the shelf life of your Facebook posts? It might just be shorter than you think. Okay, admittedly most of us already knew the shelf life was fairly short, right? We’ve already seen studies from the likes of Edgerank Checker, Optim.al, and Sotrender about this very subject, and they all suggest that most engagement with a Facebook post happens within the first several hours”. The Shelf Life of Your Facebook Posts... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest post on ‘Mashable’ is titled “Google Search Will Pull Info From Your Email for Smarter Results”. Samantha Murphy says, “Google is ramping up its search functionality to make it easier to pull up what you’re looking for, from details about your flight’s status and upcoming dinner reservations to tracking information on packages. For example, by typing “What’s my flight status?” into Google search, the site will sift through the data in your email, Google Calender and Google+, and then match it against real-time information about your flight.... [...]
The latest ‘Econsultancy’ blog post is titled “30+ compelling mobile search statistics”. David Moth says, “Mobile search is an unavoidable part of digital marketing as if brands don’t adapt to consumer behaviour then they risk becoming sidelined if their competitors are faster to react. Google has already predicted that mobile search will overtake desktop in the next few years, so businesses should really already have a mobile search strategy in place. But don’t just take Google’s word for it. Here are 30 compelling mobile search stats to help make... [...]
The latest article on HubSpot blog is titled “What Is a Call-to-Action? [FAQs]”. Ginny Soskey says, “We’ve talked a lot about calls-to-action on the blog. How to get people to click on them. How to design them. And even how to make them “smart” so different people viewing your website will see different calls-to-action”. What Is a Call-to-Action? [FAQs] HubSpot [...]
Denise Wakeman’s latest blog post is titled “Six Ways to Boost the Visibility of Your Email List”. Wakeman says, “You know that your email list is the most important marketing asset you have, even more so than your website (coming from a web designer that’s a big statement, but I believe it to be true). Let’s say you agree, and let’s say that you have a really awesome email newsletter yourself. In this era where everybody under the sun is telling you to ditch the email newsletter in favor of social, how do you grow that list? I have some ideas for you… Best practices... [...]
The latest article on Business Insider is titled “Here’s The Top Advice From The Most Elite Facebook Marketing Specialists”. Cooper Smith says, “Among Facebook marketing specialists there’s a super-exclusive group chosen by Facebook. These companies are known as Strategic Preferred Marketing Developers (SPMDs), of which there are only 14 in existence. In a new report from BI Intelligence, we’ll speak to four SPMDs and reveal some of their strategies and insights into Facebook marketing. The SPMD designation is only awarded to those marketing companies that... [...]
The latest article on ‘Business 2 Community’ is titled “You Should Be Scared: While I Was Away, My SEO Rankings Dropped!”. Fredrick Muriuki says, “Hello Friend, …and I am back. When I was away, I had time to reconsider a few things about my online business. Because, just like you, I am scared I might be doing all the wrong things as far as creating effective web content and SEO go. Why? That two-week hiatus saw my Google rankings fall. And fall really bad. The Internet is a fast-paced environment and less than 14 days of inaction has left me with a bad taste in the mouth.... [...]
The latest article on ‘MarketingProfs’ is titled “Email Best-Practices for Developing and Maintaining Crucial Customer Relationships”. Kevin Gao says, “Once marketers have learned the various basics of an email marketing campaign, they might feel they are ready to develop long-term customer plans. Often, however, an important missing ingredient is an understanding of the consumer “lifecycle” and how email marketing tactics should be adjusted at each lifecycle stage. At its most basic, the lifecycle consists of various stages that customers go through in regard to how they... [...]
‘Tackling The Tablet — A Mainstay For Consumers, A Must-Do For Marketers’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “Tackling The Tablet — A Mainstay For Consumers, A Must-Do For Marketers”. Kendall Allen says, “Whether you’re an early adopter or still admiring from a distance, there is no doubt that tablets are becoming increasingly prevalent among consumers. Sure, not everyone you know has one, and they have not quite reached the smartphone’s fact of life ubiquity. But, the truth is… it will not be long. Above and beyond glancing around any given room, we cannot help but remark on the consumer phenomenon when we consider... [...]
The latest post on ‘Mashable’ is titled “More Than 40% of Americans Use Facebook Every Day”. Kurt Wagner says, “Facebook unveiled new U.S. user metrics on Tuesday, announcing that more than 128 million users log into the web version of the site every day. That’s more than 40% of all Americans. On mobile, that number drops slightly to 101 million (nearly 33%) but still demonstrates how popular Facebook’s mobile version is to users”. More Than 40% of Americans Use Facebook Every Day Mashable.com [...]