The latest ‘Econsultancy’ blog post is titled “How to rank on Baidu in four easy steps”. Andrew Warren-Payne says, “Here at Econsultancy, we’ve covered the search engine Baidu on our blog before through one of our guest bloggers Eddie Choi. With around 600 million internet users and an economy that despite the slowdown continues to strengthen, China represents a huge potential market for companies willing to invest there. However, there are differences in best practice between search marketing in China and for the rest of the world. To cover that, we’ve just... [...]
Archive for the 'e-mail marketing' Category
The latest article on HubSpot blog is titled “How to Increase Blog Email Subscribers by 128% in 3 Months”. Pamela Vaughan says, “Back in 2012, we were able to more than double our blog email subscribers in just 3 months’ time — from 28,538 at the beginning of July to65,036 by the end of September. And now, we have over 200K email subscribers. Seems unreal, right? Want to know how we did it? It’s so simple, you’ll want to kick yourself “. How to Increase Blog Email Subscribers by 128% in 3 Months HubSpot [...]
The latest article on HubSpot blog is titled “20 Inspiring SlideShare Presentations Every Marketer Should See”. Ginny Soskey says, “Some SlideShare presentations are better than others. Some have gorgeous designs. Some have insanely actionable takeaways. Some just give down-to-earth advice. But the best SlideShare presentations represent all three. And if you’re looking to get started making your own SlideShare, why not learn from the best of the best?”. 20 Inspiring SlideShare Presentations Every Marketer Should See HubSpot [...]
The latest ‘Econsultancy’ blog post is titled “Mega fun with YouTube Trends”. Ben Davis says, “During YouTube’s Geek Week, I saw this articleannouncing Batman as the superhero most popular on YouTube. This appealed to me. I like lists and graphs, I like Batman, and I like YouTube. So I thought I’d write a throw away post and try to delight you with some other YouTube rankings and trends. You’re welcome”. Mega fun with YouTube Trends ‘Econsultancy’ Blog [...]
The latest article on HubSpot blog is titled “How to Master the Connect Call”. Danielle Herzberg says, “The sales connect is the most transferrable skill to master. If you master the connect, you can begin mastering so many other important life skills — sorority rush, dinner party schmoozing, networking events, and even the first date. In sales, the connect is your opportunity to make that first impression on your prospect — the first time that you’re catching someone live”. How to Master the Connect Call HubSpot [...]
The latest ‘Econsultancy’ blog post is titled “The future of SEO was PR, is it CRO now?”. Chris Bishop says, “Staying ahead of the Google curve can be a feat in itself if you spend all day analysing keyword saturation rates and anchor text diversity. All SEOs need to remember it’s important sometimes to go back to basics to see the bigger picture. Are we sculpting keywords and orchestrating anchor text to give Google-bot an easier job? No!We’re trying to make the internet a more productive and valued place, where users are able to locate worthy content easily... [...]
The latest ‘Econsultancy’ blog post is titled “Showrooming is on the rise: stats”. Graham Charlton says, “More are more consumers are using their mobiles for ‘showrooming’, checking prices and product information while shopping in stores. According to JiWire’s Mobile Audience Insights Report for Q2 2013, there has been a 25% increase in the use of mobiles in retail stores, which has significant implications for retailers. The report also looks at the use of wi-fi by smartphone users, finding that more and more are online via public wi-fi”. ... [...]
The latest article on HubSpot blog is titled “The Go-to Guide to Creating Email Newsletters People Actually Read”. Ginny Soskey says, “Most marketers have been there — you’re sitting around a conference room, trying to figure out how to best engage leads and customers, sell more product, or just “stay top-of-mind” for your target audience, and someone decides there’s a solution that can solve all of those problems at once: an email newsletter! And then suddenly it’s you that’s been chosen to”. The Go-to Guide to Creating Email Newsletters People Actually... [...]
The latest ‘Econsultancy’ blog post is titled “30+ powerful adjectives and verbs for eye-catching headlines”. Chris Lake says, “It has been a long-standing belief of mine that writers need to create headlines that sell, in order to persuade people to click. A descriptive headline isn’t good enough, despite what the SEO Class Of 2006 might tell you, and neither is a clever pun, which will no doubt horrify traditional sports journalists all over the world. Adding a punchy or emotive word to a headline is absolutely vital to enticing that all-important click, and... [...]
The latest article on HubSpot blog is titled “Why Sales Is Going Inbound: Introducing Signals”. Brian Halligan says, “I started my sales career back in the 90s, and to this day, I still consider myself a salesperson. It’s in my blood. And I still enjoy working with prospects, or just jumping in to give a hand on an occasional demo with our team at HubSpot. One thing I’m constantly amazed by is just how much has changed from when I started my”. Why Sales Is Going Inbound: Introducing Signals HubSpot [...]